Red card for headbutting dugout

Goalscorer gets a red card from the referee for headbutting dugout in football match on Italian amateur level between Ponticelli – Riolo Terme.

Result: Ponticelli – Riolo Terme 1-3 SINTESI
Competition: Campionato 2°Categoria Girone P 2013-2014
Match date: 09-02-2014
Location: Centro sportivo Bacchilega, Imola.

What would you decide in a situation like this? Would you give a red card? Please comment.